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About Us
RupyAbout Us

What is Rupy?

Rupy is a brand of toys made of natural materials: wood and cork.

Rupy's toys are made with children's development in mind and their ecological awareness for the future.

Who are we?

Rupy is a project of two women, mothers and entrepreneurs: Isabel and Cláudia.

We met in 2009 in a professional way. We are from dependent and opposite professions: Civil Engineering and Architecture.

But friendship grew with the motherhood that united us and made us accomplices.

We live in the Alto Douro, surrounded by the colorful nature of the vineyards and the sound of the water in the rivers. Surrounded by hills, full of wood, smells, mushrooms, animals.

Four children are also part of the Rupy: two boys from Isabel and two girls from Cláudia. They are responsible for the desire to create Rupy.


With the birth of our first children, two mothers were also born. With their growth, we realized how games play such an important role in their development.

Toys with instructions for use and toys that play alone quickly were discarded by them.

And the search for open and free toys began in which the only instruction for use is that there are no instructions.

They are toys for the child to imagine, create, develop, explore.

All toys are thought by us in detail, tested and readjusted.

The initial seal of approval belongs to the children who started everything. They are the ones who tell us what they miss, what they like and surprise us with their imagination.

As the environmental issue is very important for us, we give priority to the natural and ecological, from production, to the final product and packaging.

All toys are unique and no two pieces are alike. They should be cleaned only with a damp cloth and without detergents. Please do not immerse them in water.

They are produced in Portugal and painted by hand with non-toxic paints and that comply with the EN71 standard, therefore being safe for our children.


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